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Construction : What's up | December 2018 | Source : Equipment India

Mahindra launches BLAZO X range of HCV trucks

Mahindra Truck and Bus (MTB) introduced the BLAZO X, HCV range of trucks, an upgrade of its popular BLAZO trucks. The BLAZO X addresses the rising fuel cost woes of transporters by delivering higher mileage than the BLAZO and ensuring a unique and unmatched mileage guarantee of 'get more mileage or return the truck', according to the company.

The new BLAZO X features many improvements - improved efficiencies in the vehicle's air management system, rolling characteristics, and the vehicle's rotating parts among others. The new BLAZO X series will be available in all platforms, viz., haulage, tractor-trailer and tipper and is equipped with the BLAZO's FUELSMART technology.

Speaking on the occasion, Rajan Wadhera, President, Automotive Sector, Mahindra & Mahindra said, "The BLAZO pushed the boundaries for Mahindra since its launch on several fronts, be it volumes and market share or the industry first guarantees which laid the foundation for a turnaround of the business. Today as we launch the new BLAZO X series of HCV trucks, we have further enhanced our customer value proposition of 'Har Cheez Guarantee Ke Saath' and will create higher benchmarks in performance and earnings."

Vinod Sahay, Chief Executive Officer, Mahindra Truck and Bus Division, Mahindra & Mahindra said, "The launch of the BLAZO X will further strengthen our position in the market. With 21,000 BLAZO trucks already on Indian roads, our BLAZO range of HCVs are well entrenched in important segments such as car carriers, tankers, cement bulkers and the coal industry, with their proposition of best value for money brand, mileage superiority and low cost of ownership.

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